From Consultant to In-House: What Changes (and What Shouldn’t) By Christine Speed For over 15 years, I ran a marketing consultancy where I partnered with small to mid-sized businesses as…
5 Lessons from 15+ Years as a Fractional CMO Over 15 years as a marketing consultant and fractional CMO, I had the opportunity to work with 25+ businesses—from non-profits to…
Marketing is constantly changing, and keeping up with the latest trends is critical. One of my goals is always to build my skills, whether improving an existing skill or learning…
A good read from Ben Jura, creative director of Marks brand design and experience agency. “If brands want to successfully connect with consumers in a meaningful way, they need to tell…
I’m pleased to have completed several of HubSpot’s certification courses including: Content Marketing Social Media Marketing Email Marketing Inbound Marketing HubSpot Academy does a great job with these certification courses.…
Are you finding that your placement on search engines is falling? If so, you are not alone. Google Ads has taken over search engine results pages making it more and…
There are a lot of factors that go into a customer’s decision to make a purchase from your company. When I’m deciding whether or not to buy something, for example,…
Happy to share that I now have completed the Google Analytics Individual Qualification!
